An a-MAYA-zing Partnership! June 26 2015
Fifteen years ago, the word “chai” didn’t mean much to the average American. Now it is a household term, and our nation has become addicted to the rich Indian drink. Chai lattés are one of the most-ordered items at coffeehouses. It is now the top tea addition in foods; there are as many chai-flavored ice creams on the market as there are green tea ice creams, and chai is a mouth-watering addition to breads, pancakes, cookies, oatmeal and even tiramisu. It is one of the most sought-after flavors on the market—probably because it consists of so many distinct and delicious individual ingredients.
Typical chai masala (masala describes the blend of spices that accompanies black tea) includes ginger, cloves, cardamom, and cinnamon. In addition to those four spices, many chai variations include ingredients like vanilla, saffron, coriander, black pepper, and anise for a unique version of a traditional drink. Because of this incredible and delicious drink we have reserved distribution rights to the world famous Maya Chai and Maya Devi concentrates.
Maya Tea Company from Tuscon, Arizona has been producing since 1996. Coming from a long and rich history of heritage rooted in the very foundation of tea. Maya Tea Company is headed by Manish Shah, founder and continuing entrepreneur. Manish also manages two farmers markets and is always looking to expand, possibly to a third.
It was a combination of spices like the ones mentioned above that filled the nostrils of a young Manish Shah in his family’s kitchen. The recipe was his mother’s, a piece of her native country, India, that she brought along as she immigrated with her young family to America.
As a man, Manish determined to make his family’s chai available to all people. This was about fifteen years ago, at that time when “chai” was foreign to Americans. He began to package and sell it at local farmers’ markets for at-home use, but it soon became clear that chai would have to enter the hearts of his community through the doors of coffeehouses. Manish began formulating a version of his chai for use commercially—it would have to be easy and quick to prepare, without compromising any of the virtues of his mother’s original recipe.
After many months of formulation, Manish created a concentrated version of his chai which he christened “Maya” after the first letters of his and his brother’s first names. Today, Maya Chai comes in two varieties, the Original recipe and the spicier, less sweet Devi formula. Other variations are on the horizon, including a caffeine- and sugar-free version. To this day, Manish fights to ensure that anyone and everyone can enjoy the drink that carried him from boyhood to business.
We are very proud to be distributing and serving both Maya Chai & Maya Devi on our website, along with drinks in our Beanery cafe locations throughout the Willamette Valley. We have spent a lot of time speaking with Manish, understanding his passion and from that we have seen our own passion reflected back.
When Allan Stuart started Allann Bros Coffee back in 1972, with a dream to bring the highest quality coffee to people in his community - standards were set. We would not compromise flavor, quality, or freshness for anything. Allann Bros Coffee and Maya Tea Company both embody this passion, and together our desire to astound people will be even greater. We want everyone to know the amazing, jaw dropping, mind blowing taste of GOOD tea and coffee. And with that, this is a partnership that we all can benefit from. And your taste buds will love us for it.